If you’ve spotted everyone talking about the “Hotel LV” in Mayfair lately, it’s because @louisvuitton has taken over a gorgeous Georgian townhouse on Berkeley Square, easily the most talked-about experience in London right now.
The Louis Vuitton Hotel London pop-up transforms 28 Berkeley Square into a fashion fantasy celebrating 130 years of the iconic LV monogram. The whole space is dripping in heritage, Art Deco details and that unmistakable monogram touch, with every room inspired by the House’s legendary bags from the Keepall Lobby to the Speedy Room and Bar Noé.
We had reason to visit twice. First for lunch with Jacqui, soaking up the Paris-meets-Mayfair atmosphere.
And we had to return with Linda for Afternoon Tea at Café Alma, named after the iconic LV Alma bag.
And honestly, Café Alma is the moment. The monogrammed pastries, delicate pattiseries, freshly baked scones and beautifully crafted savouries are almost too pretty to eat. Almost. Every detail feels thoughtful, elegant and unmistakably Louis Vuitton.
The pop-up opened on 24 April 2026 and runs until 21st July 2026, so there’s still time to “check in” before it disappears from Mayfair.
